Everyone hopes to strike a gold mine on the Internet. There’s a lot of potential online because millions of people go online daily. In fact, in 2013, there were close to 3 billion Internet users in the world. Can you imagine the money-making possibilities you can have online?
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Types of Internet Marketing
Many people want to become an Internet marketer. This type of work encompasses many forms of advertising and marketing to drive sales and leads. Right now there are 3 specialized areas of Internet marketing and these are:
1. Web marketing – This involves affiliate marketing, online advertising, search engine optimization or SEO and direct selling through e-commerce websites.
2. Email marketing – This involves sending of emails to advertise and promote products and services, and directly corresponding with prospective customers.
3. Social media marketing – This involves the use of social networks like Facebook, YouTube, Instagram and Twitter to advertise and market a product, service or brand with a potential for becoming viral.
What are the Requirements?
The nice thing about becoming an Internet marketer is that you don’t need a degree or a work experience to become one. Just take a look at Paul Bourque who was making $300,000 per month when he was still 19!
But while there are no technical requirements to becoming an Internet marketer, you do need a few things:
First of all, you will need a computer and a stable broadband connection. It’s best to have a laptop instead of a desktop PC so you can work anywhere.
Then you have to learn as much as you can about search engine marketing like SEO, as well as things like building a website, buying a hosting plan and registering your domain.
You’ll also need to learn more about keyword research, as this is a key component in Internet marketing. You have to know what niche to go into and what keywords to choose.
In terms of personal traits, you’re going to need guts, determination, willpower and patience if you want to succeed. As any successful Internet marketer will tell you, it’s 1% luck and 99% hard work. Remember that you will be competing with thousands of other Internet marketers who, just like you, dream of making a name for themselves online.
If you don’t put in a lot of effort and time into building your IM empire, you’ll just give up in frustration after a few months of trying.
Final Thoughts
Internet marketing is not a get-rich-quick scheme. If you think you’ll be raking thousands of dollars after a few weeks, you got it all wrong.
Before you embark on a career as an Internet marketer, you have to set proper expectations and prepare for a lot of challenges and heartaches to come your way. Many people have tried their luck at this but only a small percentage of them have succeeded.
But with the right attitude and the willingness to do whatever it takes to succeed, there should be no stopping you from seeing the pot of gold at the end of the rainbow. Good luck!